This National Milk Day, 26th of November, we are getting the ‘Jhooth’ of the dairy industry, out in the open!
FIAPO’s #DontGetMilked is running a campaign on Radio City, reaching out to over 19 million Delhities. An exciting contest to generate awareness about the plight of dairy animals is being run on the channel giving participants the chance to win vouchers for Rs 1000/- from Fruktville, New Delhi that now serves a host of vegan shakes and ice creams.
Alongside our radio campaign, we will also be unveiling 17 hoardings in Gurudronacharya, Sikanderpur, IFFCO, MG Road metro stations and Select City Walk Mall. Getting stronger by the day, our outdoor campaigns are helping expose the truth of the dairy industry.
So join us by tuning into Radio City from 24th – 27th November, or share a selfie with one of our hoardings with the hashtag #DontGetMilked. And if you’re not from within Delhi – share some of our posts unveiling the buried secrets of the dairy industry with your friends and family!
This National Milk Day, let’s unveil the dark side of dairy, together.